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Subscribe To Our Syndicated NewsAMA Requests Limits on Drug Ads
-May 9, 2008
According to lawmakers and the American Medical Association (AMA), drug manufacturers like Pfizer and Merck & Co., have been deceiving consumers through advertising.
The AMA thinks that these companies need to begin limiting their drug advertisements as a result of their new findings.
Drug Advertisements Increase
Drug companies reportedly spent $5.4 billion on direct-to-consumer (DTC) advertising last year alone.
Since rules regarding the disclosures in television ads have changed, there has been a fivefold increase in the amount of advertisements for various medications that have hit the air.
These new regulations have enable drug makers to air commercials more easily.
AMA Voices Concern
The AMA thinks that a moratorium should be placed on ads for drugs that are newly approved until health care physicians are better educated on them.
“Congress needs to decide whether the U.S. should continue to be one of two countries in the world that allow DTC ads,” says Bart Stupak, the head of the Energy and Commerce Subcommittee. “It appears that we need to enforce significant restrictions on DTC ads.”
(Source: The Boston Globe)
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